Month: July 2023

conversion rate optimization CRO

The Ultimate Guide to Conversion Rate Optimization: Driving Online Business Growth

Digital Marketing

Hey there, digital business owners! Are you looking to boost your online business growth and increase your conversions? Well, you’ve come to the right place where we will discuss conversion rate optimization. In this ultimate guide to conversion rate optimization (CRO), we’ll dive into what CRO is all about, how it can help you drive …

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content marketing strategy

Content Marketing Strategy To Engage Your Audience Like Never Before

Content Marketing

Known as a Republican pollster, Frank Luntz has built his career around shaping political and corporate language. You better get a hard copy of Luntz’s “Words That Work: It’s Not What You Say, It’s What People Hear.” We think that it’s a masterpiece of ingenuity, not only because Frank’s accomplishments in the field are commendable, …

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social commerce 101

Social Commerce 101: Transforming eCommerce With Social Networks

eCommerce

Before the inception of social commerce, or social network for that matter, the average ecommerce shopping experience relied on getting people to a website organically, or through paid marketing campaigns. Of course, the digital playground and the tactics to boost conversions changed afterward. These days, social commerce fuels an average shopper’s experience as a channel …

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digital footprint

Crack the Code to Online Success: Building Your Business’s Digital Footprint

Digital Marketing

“Cracking” the code to creating a digital footprint is more of a multi-faceted approach that involves expertise on various forefronts. If you are well versed in marketing, we expect you to hash out a detailed long-term marketing strategy involving all the steps that contribute to establishing your project’s authority and visibility online. But then again, …

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Content Marketing 101: The Ultimate Guide for Small Businesses

Content Marketing

Regardless of their skill level, content creators and marketers are well aware of the age-old phrase: “Content is king.” While the idea encapsulates the quantitative aspect of valuable content, it comes with it’s a very broad-spectrum interpretation. For instance, writers, who create written content, interpret the expression as a focus on churning out text-based material …

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Digital marketing success

How to Measure Digital Marketing Success: Tips and Tools

Digital Marketing

Digital marketing success is a culmination of different metrics that make up a wholesome consumer and business scalability experience. Fortunately, or unfortunately, technology has advanced to a whole new level where competition is fierce in the online stratosphere. Whatever metrics, goals, and conversion strategies qualified as ‘digital marketing success’ a couple of years ago, are …

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