customer engagement

what is retention marketing

What Is Retention Marketing? Strategies And Tips Explained

Digital Marketing

In today’s competitive digital landscape, getting new customers is undoubtedly important. However, what separates successful businesses from the rest is their ability to retain and nurture existing customers. This is where retention marketing comes into play. This blog will explain what is retention marketing, and how it is used to offer a better customer experience. …

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social commerce 101

Social Commerce 101: Transforming eCommerce With Social Networks

eCommerce

Before the inception of social commerce, or social network for that matter, the average ecommerce shopping experience relied on getting people to a website organically, or through paid marketing campaigns. Of course, the digital playground and the tactics to boost conversions changed afterward. These days, social commerce fuels an average shopper’s experience as a channel …

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