Content Marketing

content marketing strategy

Content Marketing Strategy To Engage Your Audience Like Never Before

Known as a Republican pollster, Frank Luntz has built his career around shaping political and corporate language. You better get a hard copy of Luntz’s “Words That Work: It’s Not What You Say, It’s What People Hear.” We think that it’s a masterpiece of ingenuity, not only because Frank’s accomplishments in the field are commendable, …

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Content Marketing 101: The Ultimate Guide for Small Businesses

Regardless of their skill level, content creators and marketers are well aware of the age-old phrase: “Content is king.” While the idea encapsulates the quantitative aspect of valuable content, it comes with it’s a very broad-spectrum interpretation. For instance, writers, who create written content, interpret the expression as a focus on churning out text-based material …

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